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3 Real-Life Examples of a Bottom-up Market Sizing Approach

Dog walking service NYC Telemarketing Tomatoes on Demand Company potential revenue = $300K Total revenue = $720K Total revenue = $156MM Total gross revenue/yr = $150MM # of salespeople = 10 Revenue/city = $5.3MM Total gross revenue/day = $960K # of sales/salesperson = 240 # of tomatoes/household annually = 150 …

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Market Size & Growth Rate – Fundamental Analysis for Stocks

Product growth potential involves performing analyses that determine if a company has “products or services with the potential to make possible a sizable increase in sales for at least several years.” One of the steps in determining this is to estimate the market size and growth potential of the company. …

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